Marketing Manager
LOCATION: REMOTE
About HData
HData is the energy industry’s leading provider of regulatory data solutions. Our AI-powered software platform provides compliance, analytics, and intelligence capabilities that help utilities, regulators, advocates, and service providers modernize time-intensive and outdated methods of working with regulatory data.
By using technology to reduce manual, burdensome tasks for regulatory professionals, HData supports the energy industry in moving toward greater efficiency, consistency, and transparency in regulatory data and decision-making. We are a venture-backed Techstars company with investment from firms including Buoyant Ventures, Hyde Park Venture Partners, and Firebrand Ventures. Our customers include Exelon, NextEra Energy, PG&E, and Southern Company.
About the Role
For our next phase of growth, we are seeking a Marketing Manager to own and execute activities that educate our market, help customers thrive with our products, and drive revenue growth. As a member of our Revenue Team, you’ll collaborate with marketing, sales, customer success, and product colleagues to ensure marketing initiatives deliver value.
As HData’s Marketing Manager, you will:
- Create full-funnel content, including blogs, guides, product collateral, and case studies
- Manage a content library of centralized assets so that our team can always find what they need to best support and educate customers and prospects
- Execute product launches by creating internal enablement materials, customer-facing assets, and sharing launch communications that keep our teams tightly coordinated
- Support content for our product Knowledge Base to increase its value to our customers
- Own competitive intelligence to help our teams and users understand how our solutions differ from other data and AI products in the market
- Support earned media initiatives to share HData’s story, and the successes of our customers, with the energy industry
- Contribute creative ideas to grow social media reach and impact for a B2B audience
Role Requirements:
- 5+ years of experience marketing technology products
- Excellent writing skills and demonstrated ability to distill complex concepts into clear and human-friendly content
- Demonstrated ability to organize and manage effective product launches
- Experience creating technical content in collaboration with product experts
- Ability to research and effectively communicate relevant competitive insights
- HubSpot proficiency to publish content, create new pages from templates as needed, and handle website updates as needed
Preference to those who:
- Align with our values: be kind, think and act with humility, be resourceful, listen to others, show empathy, have fun and enjoy others
- Have energy industry experience and understanding of the industry landscape
HData is committed to promoting equality, inclusion, and diversity. We’re an equal-opportunity employer regardless of race, gender, age, religion, sexual orientation, or identity. HData offers:
- Medical Benefits
- Dental Benefits
- Vision Benefits
- Performance Bonus
- 401k Retirement Plan
- 401k Matching
- Equity Benefit Package
- Remote, Hybrid, & In-Office Friendly
- Flexible PTO
- Life Insurance
The salary range for this role is $80,000 - $110,000 annually, including bonus.
As part of our commitment to maintaining legal and ethical standards, HData conducts e-verification for employees.